Getty PST: The Brown Dot Project, Linda Vallejo (September)

Part of the Getty’s Pacific Standard Time: LA/LA

Opening Reception: September 23rd, 5-8pm

For the Brown Dot Project, Linda Vallejo transforms statistics regarding the number of Latinos in various sectors of Los Angeles into brown dots against a grid representing the rest of the population.

Quantitative demographics (e.g. population distribution, the number of Latino doctors, etc) convert into engaging visual representations.

Vallejo creates visually striking, dynamic images as the discrete dots coalesce, into semi-abstract ideas, pop culture icons, sculptural forms. They form a hook, connecting the viewer to deeper issues resting within the data: each dot becomes a poignant metonymic suggestion of a Latino reality while also forming an expressive whole.

“           Vallejo thus converts airy demographics into visual signifiers whose power is a good deal more visceral.

“           The conversion of data of any sort into an aesthetic experience is fanciful enough; but when the data being converted is loaded with meaning – and the meaning itself is loaded with a whole different, volatile aura of meaning – the artworks that result pack an invisible wallop… If not as a tool for change, then at least as an examination of the factors that necessitate such change, a passionate argument guided not only by reason, but by humor, craft, and beauty.”

-Peter Frank


Where: BLEICHER/GORMAN (bG) Gallery Bergamot Station – Space G8A, 2525 Michigan Avenue, Santa Monica 90404

Phone: +1 (310) 906 4211

Hours: 12-6pm Tues-Sat or by appointment.